The Softer Water Co website.

The Softer Water Co website is a Plopjoy build for a water treatment business in Florida & Texas. Whole-home water softeners & filtration — serving Miami-Dade and Central Texas.

Water Treatment · Florida & Texas
Live snapshots

What we built for Softer Water Co

Screenshots taken from the live site — desktop and mobile.

Softer Water Co website — homepage on desktop
Homepage · desktop
Softer Water Co website — inside page section
Further down the page
Softer Water Co website — mobile view
Mobile
The project

About the Softer Water Co website

This site was built to do one job well: turn visitors into customers. First, we learned how Softer Water Co’s customers search and decide. Then we designed every page around that path, from the first scroll to the final call to action. Finally, we tested it on real phones before launch.

In addition, the site is fast, mobile-first and written to rank. As a result, people who search for what Softer Water Co offers can find it, trust it and take the next step. Every page is set up to score 90+ on SEO, and the sitemap is submitted to Google and Bing.

Want something similar? See more home services websites, explore our custom website design, or compare plans and pricing. For the standards we build to, Google’s SEO Starter Guide is a good primer.

Softer Water Co website built by Plopjoy
Softer Water Co — Water Treatment · Florida & Texas
What it includes

What a website like Softer Water Co includes

Every build like this one comes with the essentials below. Also, each plan is priced up front, so you know the cost before we start.

Mobile-first design

Fast pages that look sharp on every phone, tablet and desktop.

Local SEO pages

Service and city pages written to show up when nearby customers search.

Tap-to-call + forms

Every page makes it easy to call, text, book or request a quote.

Reviews front and center

Real customer reviews placed where they build the most trust.

90+ SEO on every page

Yoast scores of 90 or better, plus sitemaps submitted to Google and Bing.

Optional chat widget

A custom chat that answers questions and captures leads around the clock.